LAW PUNDIT Wednesday, November 26, 2003 11/26/2003 04:10:00 PM [Home]
Law Firm Websites and Blogs
Law Firm Websites and Blogs
Jerry Lawson at the eLawyer Blog has a posting on law firm website design entitled "Web Site Design As Necktie".
David Maizenberg at AirBlogger concurs in part and dissents in part. Maizenberg thinks that Lawson is right in stating that blogs will be increasingly important for law firms. However, Maizenberg writes as follows about websites, stressing that they will (or should) maintain their importance:
"I tell my clients that they don't merely provide legal services; their "brand" represents an experience: a bundle of activities and interactions that includes legal services, proactive counseling, responsive communications (extranet, wireless, etc), and information. Therefore, I try to ensure that their websites assert the firm's brand (without sacrificing usability of course), so that eventually the experience the firm provides is closely associated with its brand.
Ultimately, the brand will instantly signal - within the confusion and chaos of the marketplace - a clear experience to potential clients."
There is a lot of truth to that statement in a future where the fungibility of law firms will be an even bigger problem than now, especially since increasing percentages of work and client content will occur "neutrally" on the web.
See also David's related April 2003 article on Reed's Law at FindLaw, "A Lawyer's Guide to Reed's Law and the Power of Networks" discussing network interactivity and peer-to-peer networking.
Wheel Mouse Browser Tricks - Change Font Sizes and Get Quick Browser Navigation
Looking for more information on this topic, I was led to SCLLA Blawg (no posts since April 2003), which lists two mouse tricks for wheel mice under IE that are so useful that I post them here again:
Depress the keyboard key CTRL and move the mouse wheel forward or backward to resize the website page font - useful to reduce large script to smaller script for a better overview, or to increase the size of smaller script to larger script for better reading.
Depress the keyboard key SHIFT and move the mouse wheel forward or backward to navigate webpages visited during the current browsing session. This is a very quick way to to do this.
Permalink : Andis Kaulins : 11/26/2003 04:10:00 PM
Law Firm Websites and Blogs
Law Firm Websites and Blogs
Jerry Lawson at the eLawyer Blog has a posting on law firm website design entitled "Web Site Design As Necktie".
David Maizenberg at AirBlogger concurs in part and dissents in part. Maizenberg thinks that Lawson is right in stating that blogs will be increasingly important for law firms. However, Maizenberg writes as follows about websites, stressing that they will (or should) maintain their importance:
"I tell my clients that they don't merely provide legal services; their "brand" represents an experience: a bundle of activities and interactions that includes legal services, proactive counseling, responsive communications (extranet, wireless, etc), and information. Therefore, I try to ensure that their websites assert the firm's brand (without sacrificing usability of course), so that eventually the experience the firm provides is closely associated with its brand.
Ultimately, the brand will instantly signal - within the confusion and chaos of the marketplace - a clear experience to potential clients."
There is a lot of truth to that statement in a future where the fungibility of law firms will be an even bigger problem than now, especially since increasing percentages of work and client content will occur "neutrally" on the web.
See also David's related April 2003 article on Reed's Law at FindLaw, "A Lawyer's Guide to Reed's Law and the Power of Networks" discussing network interactivity and peer-to-peer networking.
Wheel Mouse Browser Tricks - Change Font Sizes and Get Quick Browser Navigation
Looking for more information on this topic, I was led to SCLLA Blawg (no posts since April 2003), which lists two mouse tricks for wheel mice under IE that are so useful that I post them here again:
Depress the keyboard key CTRL and move the mouse wheel forward or backward to resize the website page font - useful to reduce large script to smaller script for a better overview, or to increase the size of smaller script to larger script for better reading.
Depress the keyboard key SHIFT and move the mouse wheel forward or backward to navigate webpages visited during the current browsing session. This is a very quick way to to do this.
Permalink : Andis Kaulins : 11/26/2003 04:10:00 PM
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